Reform — Terms of Service

Effective Date: September 4, 2026 Last Updated: September 4, 2026


1. Who you are agreeing with, and how to read these Terms

Reform (the “App”) is operated by Reform LLC, an Illinois limited liability company (“we,” “us,” “our”). These Terms of Service (“Terms”) are a legally binding agreement between you and us governing your download, access, and use of the App.

Please read Section 16 carefully. It requires most disputes to be resolved by individual arbitration rather than in court, and it waives your right to participate in a class action. You may opt out of Section 16 within 30 days, and doing so will not affect your access to the App in any way.

By downloading, installing, accessing, or using the App, you agree to these Terms. If you do not agree, do not download, access, or use the App.

2. Eligibility

You must be at least 18 years old to use Reform. By using the App, you represent and warrant that you are 18 or older and have the legal capacity to enter into these Terms.

This age requirement is separate from the App’s 18+ App Store content rating. The content rating describes subject matter; this requirement exists because Reform is a paid subscription service and because of the sensitivity of the information the App handles. Reform is not directed at, marketed to, or intended for anyone under 18. See Section 18.

3. What Reform is — and what it is not

Reform is a self-directed personal tool intended to support behavior change around compulsive pornography use.

Reform is not medical care. It is not a medical device. It does not provide medical or psychological diagnosis, treatment, or advice, and it is not a substitute for care from a licensed professional. We make no claim that Reform will produce any particular outcome for you. Nothing in the App establishes a clinician-patient or therapist-client relationship.

Reform is not a crisis service. The App is not monitored in real time. No one reads your entries. No one is alerted if you are struggling.

If you are experiencing a mental health crisis, having thoughts of harming yourself, or facing an emergency, contact emergency services or a licensed professional immediately. Do not rely on Reform. In the United States you can reach the 988 Suicide & Crisis Lifeline by calling or texting 988.

The App’s crisis resources screen lists contact information for third-party services such as 988, SAMHSA, and Crisis Text Line. We do not operate, control, endorse, or take responsibility for those services, and we cannot guarantee their availability or the quality of their response.

4. Your account

Reform requires no account. Streak tracking, check-ins, journaling, trigger logging, badges, and the home screen widget work entirely offline, with no sign-in of any kind, no server, and nothing to create or delete an account for. All your data is stored locally, on your device, under your control.

You are responsible for the security of your device and for activity occurring through it. To remove your data, delete the App — see Section 6.8.

5. License to use the App

Subject to these Terms and to your maintaining an active subscription, we grant you a limited, non-exclusive, non-transferable, non-sublicensable, revocable license to download and use one copy of the App on any Apple-branded product that you own or control, as permitted by the App Store Usage Rules in Apple’s Media Services Terms and Conditions. This license does not permit you to install the App on any Apple device you do not own or control, or to make the App available over a network where it could be used by multiple devices at once. All rights not expressly granted are reserved.

6. Subscriptions

Reform requires an active, paid, auto-renewing subscription. There is no free tier.

Apple is the seller of record. All subscriptions are sold, billed, and managed through your Apple Account. We never receive or handle your payment card details.

6.1 Plans and pricing

Plan Price Billing period
Monthly $12.99 Every 1 month
Annual $49.99 Every 12 months

The plan, price, billing period, and any introductory or trial terms applicable to your purchase are disclosed to you on the purchase screen before you subscribe and before any charge is made.

6.2 Free trials

We do not currently offer a free trial on our primary subscription screen. We may offer a free trial to new, first-time subscribers on a secondary screen — currently a 7-day trial on the annual plan, shown only if you have not already used a trial for Reform. Whether a trial is offered, on which plan, and for how long, may change at any time; whatever is current is always disclosed to you before you start.

Where a trial is offered:

6.3 Auto-renewal

Your subscription renews automatically for the same period at the then-current price until you cancel. Apple charges your Apple Account within 24 hours before the end of each period. To avoid being charged for the next period, you must cancel at least 24 hours before the current period ends.

6.4 Price changes

If we increase the price of your subscription, you will not be charged the higher price unless and until you are properly notified in accordance with applicable law and Apple’s requirements. Depending on the size of the increase and where you live, this means either (a) Apple will ask you to affirmatively agree to the new price before it takes effect, and your subscription will not renew at the higher price if you do not, or (b) you will receive advance notice with the opportunity to cancel before the increase applies.

If you are a New York resident, and you are charged an increased price without having affirmatively consented to it, you may cancel within 14 days after that first increased charge and receive a pro rata refund of the unused portion. Contact us at the email address in Section 21 and we will assist you in obtaining that refund from Apple.

We will not use a price change to alter any other material term of these Terms without separate notice under Section 19.

6.5 How to cancel

You can cancel at any time. Cancel from Settings → Manage Subscription inside the App, which opens Apple’s subscription management directly, or from your Apple Account settings on your device.

Cancelling stops future renewals. Your subscription remains active, and you keep access, through the end of the period you have already paid for.

6.6 Refunds

Because Apple is the seller of record, all refunds are handled by Apple under Apple’s refund policies. We cannot issue, process, or reverse a charge, and we cannot guarantee any particular outcome on a refund request. You can request a refund at reportaproblem.apple.com.

Nothing in these Terms limits any refund right you have under applicable law, including the New York provision described in Section 6.4.

6.7 Restoring purchases

If you reinstall the App or set up a new device, use Settings → Restore Purchases to restore an active subscription associated with your Apple Account.

6.8 What happens if your subscription ends

Access to the App’s features ends when your subscription lapses. Data stored on your device stays on your device — we do not delete it and we could not, because we cannot reach it. It remains available if you resubscribe, and it is removed when you delete the App. You can export your data at any time while your subscription is active (see the Privacy Policy).

7. Acceptable use

You agree not to, and not to attempt to:

We may suspend or terminate access for violation of these Terms.

8. Your content

You own what you write. Journal entries, reasons, photos, and everything else you create in the App (“Your Content”) remains yours.

We never see it. Your Content is stored locally on your device. We do not host it, cannot access it, and have no license to it. It leaves your device only if you choose to export or share it yourself.

We will not use Your Content to train machine learning or AI models, for advertising, or for any purpose beyond operating the App.

You represent that you have the rights necessary to any content you create or export.

9. Content blocking

Reform’s content-blocking feature uses Apple’s Screen Time frameworks (Family Controls, Managed Settings, Device Activity) to let you restrict apps and filter explicit web content on your own device, at your own direction. You choose what to restrict. We never learn what you selected — Apple represents your choice as a token our code cannot read.

This is a friction tool, not a guarantee. We do not control Apple’s web content filter and do not determine what it classifies as restricted. Blocking may not catch everything and may behave differently across iOS versions. It is designed to add a deliberate pause before impulsive access — it is not a technical barrier and must not be relied on as your only safeguard.

9.1 You can always turn blocking off

Turning blocking off inside the App is intentionally slow. You will be asked to type a randomly generated 30-character code exactly as shown. The code cannot be copied and pasted, and a new one is generated if you enter it incorrectly. That friction is deliberate: it exists to interrupt an impulsive decision, and it was explained to you, and you agreed to it, before blocking was turned on.

It is not the only way out. You can also remove Reform’s Screen Time authorization directly in iOS Settings → Screen Time, which disables blocking immediately without typing anything. Expect this to take around twenty seconds if you know where you are going. That path is always available to you, and we cannot disable it or prevent you from using it — no app built on Apple’s Screen Time frameworks can.

9.2 Do not block anything you may need urgently

Before you choose what to restrict, think about whether you might need it in an emergency.

Apple protects emergency calling at the system level: calls to emergency numbers cannot be blocked by Screen Time restrictions, and the Phone app remains available for them regardless of what you have restricted. But other apps you may rely on to reach people — messaging apps, ride services, maps, banking — are not protected, and if you restrict them, they will be restricted.

If you need a restricted app urgently, use iOS Settings → Screen Time as described in Section 9.1 rather than working through the in-app code.

We are not responsible for choosing what you restrict, and we cannot know what you restricted. Restrict deliberately, and leave yourself a way to reach the people you may need.

(Nothing in this Section limits any liability that cannot be limited under applicable law. See Section 13.)

10. Third-party services

The App uses:

Your use of features relying on these services is also subject to those providers’ terms. We are not responsible for their acts, omissions, availability, or performance. What each receives is described in our Privacy Policy.

11. Apple-specific terms

These Terms are between you and us only, not with Apple. Apple is not responsible for the App or its content. You further acknowledge:

Questions, complaints, or claims about the App should be directed to us at the contact information in Section 21.

12. Disclaimer of warranties

THE APP IS PROVIDED “AS IS” AND “AS AVAILABLE,” WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING WITHOUT LIMITATION WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.

WE DO NOT WARRANT THAT THE APP WILL BE UNINTERRUPTED, TIMELY, SECURE, OR ERROR-FREE, THAT DEFECTS WILL BE CORRECTED, THAT CONTENT BLOCKING WILL BE EFFECTIVE, OR THAT THE APP WILL ACHIEVE ANY PARTICULAR OUTCOME FOR YOUR RECOVERY OR PERSONAL GOALS.

Some jurisdictions do not allow the exclusion of implied warranties, so some of the above may not apply to you.

13. Limitation of liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF DATA, USE, OR GOODWILL, ARISING FROM OR RELATED TO YOUR USE OF OR INABILITY TO USE THE APP.

TO THE MAXIMUM EXTENT PERMITTED BY LAW, OUR TOTAL CUMULATIVE LIABILITY FOR ALL CLAIMS ARISING FROM OR RELATING TO THE APP IS LIMITED TO THE GREATER OF (A) THE AMOUNT YOU PAID US IN THE 12 MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM, OR (B) $100 USD.

These limitations do not apply to: liability for gross negligence, recklessness, or willful misconduct; liability for fraud or fraudulent misrepresentation; death or personal injury caused by our negligence; or any other liability that cannot be excluded or limited under applicable law. Some jurisdictions do not allow certain exclusions, so parts of this Section may not apply to you.

14. Indemnification

You agree to indemnify and hold us harmless from claims, liabilities, damages, losses, and reasonable attorneys’ fees arising out of (a) your misuse of the App, (b) your violation of these Terms, or (c) your violation of any third-party right. This does not apply to claims arising from our own conduct, and we will not seek indemnification for any claim you bring against us in good faith.

15. Termination

You may stop using the App at any time by cancelling your subscription and deleting the App.

We may suspend or terminate your access for violation of these Terms, with notice where practicable. If we terminate you without cause and you have prepaid for a period you cannot use, contact us and we will assist you in seeking a pro rata refund from Apple.

Sections 8, 10, 11, 12, 13, 14, 16, 17, and 20 survive termination.

16. Dispute resolution — arbitration and class action waiver

PLEASE READ THIS SECTION CAREFULLY. IT AFFECTS YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO FILE A LAWSUIT IN COURT AND TO PARTICIPATE IN A CLASS ACTION. YOU MAY OPT OUT — SEE SECTION 16.8.

16.1 Talk to us first

Before starting arbitration, send a written Notice of Dispute to support@reformapp.org describing the dispute and the relief you want. We will do the same for any dispute we have with you. We will try in good faith to resolve it within 60 days. This step is a precondition to arbitration for both of us, and it exists because most problems are cheaper and faster to fix directly.

16.2 Agreement to arbitrate

If we cannot resolve a dispute informally, you and we agree that any dispute arising out of or relating to these Terms or the App will be resolved by binding individual arbitration administered by the American Arbitration Association under its Consumer Arbitration Rules, rather than in court. The Federal Arbitration Act governs this Section.

16.3 Why arbitration, in this app’s case

We want you to understand a specific reason this matters here. A court case is a public record. If you sued us in court, your claim — and the fact that you used an app for pornography-use recovery — would ordinarily become a permanently searchable public filing. Arbitration is private. For an app like this one, that privacy protects you at least as much as it protects us, and we think it is the right default for our users.

16.4 What is carved out

This Section does not apply to:

16.5 Costs, location, and remedies

16.6 Class action waiver

You and we agree to bring claims only in an individual capacity, and not as a plaintiff or class member in any class, collective, consolidated, or representative proceeding. The arbitrator may not consolidate claims or preside over any class or representative proceeding. If this waiver is found unenforceable as to a particular claim, that claim — and only that claim — will proceed in court, and the rest of this Section remains in force.

16.7 Coordinated filings

If 25 or more similar demands for arbitration are filed by or with the assistance of the same counsel, the AAA’s Multiple Consumer Case Filing Fee Schedule and rules apply, and the parties will cooperate in good faith on a staged, bellwether process to resolve representative cases first. This does not limit any individual claimant’s right to an individual determination.

16.8 Your right to opt out

You may opt out of this entire Section 16 by emailing support@reformapp.org with the subject line “Arbitration Opt-Out” within 30 days after you first accept these Terms. Opting out has no effect on your subscription, your access, or anything else — we will not treat you differently for it. If you opt out, Section 17 governs.

16.9 Severability and survival

If any part of this Section other than the class action waiver is found unenforceable, that part is severed and the rest remains in effect. This Section survives termination of these Terms and cancellation of your subscription.

16.10 Statutes not covered

Nothing in this Section applies to any dispute that federal law makes non-arbitrable on a pre-dispute basis, including disputes covered by the Ending Forced Arbitration of Sexual Assault and Sexual Harassment Act.

17. Governing law and venue

These Terms are governed by the laws of the State of Illinois, without regard to its conflict-of-laws rules. For any dispute not subject to arbitration under Section 16, the state and federal courts located in Illinois have jurisdiction, and you consent to personal jurisdiction there.

However: nothing in this Section deprives you of the protection of any mandatory consumer-protection law of the state where you reside, or of your right to bring a claim in your home jurisdiction where applicable law gives you that right. Where those rights conflict with this Section, those rights control.

18. Users under 18

Reform requires users to be 18 or older (Section 2) and is not directed at anyone under 18. We do not knowingly collect information from anyone under 18. If we learn that we have, we will delete it. If you believe someone under 18 is using Reform, contact us at support@reformapp.org.

19. Changes to these Terms

We may update these Terms.

For material changes — anything that meaningfully affects your rights, your subscription, or how we handle your information — we will give you notice in the App before the change takes effect, and you will have the opportunity to review it and to cancel your subscription if you do not accept it. Material changes do not apply retroactively.

For non-material changes (clarifications, typos, contact details), we will update the “Last Updated” date.

If you continue using the App after a change takes effect, the revised Terms apply to you going forward. A change to these Terms will never expand the scope of Section 16 as to disputes that arose before the change.

20. General

Entire agreement. These Terms, the Privacy Policy, and the Consumer Health Data Privacy Policy are the entire agreement between you and us about the App.

Severability. If a provision is unenforceable, it is modified to the minimum extent necessary to make it enforceable, or severed, and the rest remains in effect.

Assignment. You may not assign these Terms. We may assign them in connection with a merger, acquisition, or sale of assets, subject to the commitments in our Privacy Policy regarding what happens to your information in that event.

Waiver. A failure to enforce a provision is not a waiver of it.

Force majeure. We are not liable for failures caused by events beyond our reasonable control.

Electronic communications. You consent to receive communications from us electronically, including in-app notices and email if you have provided an address.

21. Contact

Reform LLC An Illinois limited liability company support@reformapp.org

Questions, complaints, and claims relating to the App should be directed here. We monitor this address and respond to legal notices sent to it, including any Notice of Dispute under Section 16.1 and any arbitration opt-out under Section 16.8.